The design of the Wissenswerkstadt is both detailed and complex. Where did you start?
ULRIKE ROSEMEIER: Bielefeld Marketing, the operator, made use of the unoccupied rooms to host several pop-up events to test the Wissenswerkstadt concept. The enthusiastic public response to these events helped us secure funding through grants and investments. Thanks to our early involvement as specialist planners, we were able to begin construction around the same time. Our team of experts in architecture, graphic design and web design developed the interior design and overall look for the Wissenswerkstadt.
Were you able to consider future users during the concept stage?
ULRIKE ROSEMEIER: The experience we gained from the trial run proved invaluable and was incorporated into our planning. We also drew inspiration from similar projects, such as the one in Groningen. We considered and simulated a wide range of usage scenarios to make sure that everyone could move around freely without concern for obstacles or collisions.
GESA FISCHER: We approached the design of the entire Wissenswerkstadt concept with a focus on usability.
The design has to be motivational and inspiring, but not confusing. How do you achieve this?
DORTHE MEINHARDT: The Wissenswerkstadt combines science communication, participation and social innovation. It serves as a platform for citizens, researchers and stakeholders across business, culture and the community for tackling important social issues. This makes it a flexible think tank and driving force for the entire region. This aspiration is also reflected visually: colour and diversity are deliberately contrasted with the 1950s architecture, creating an inviting and accessible atmosphere. From the logo to the design language, colour palette and furnishings, the emphasis is on experimentation and play. It's a place that doesn't impose limits but provides a space in which to create something new.
Do we need more places like this in this country?
GESA FISCHER: Ies, absolutely! Dialogue, debate and the exchange of ideas between science and society are more important than ever. Our first year saw 160,000 visits – four times more than expected – demonstrating the strong demand for a place like the Wissenswerkstadt. We remain open to collegial exchange and are often approached for advice. We can only learn from each other.